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  • Writer's pictureJ Bayliss Consulting

Do You Struggle To Write A Blog?

Writing a blog can be a difficult task especially if you are unsure how to get it just right so it is engaging, informative and a little creative. With blog writing becoming so important for many businesses to communicate its crucial to get them just right. This blog will offer some tips to writing a good blog post.


Firstly, you need to address your target audience. Who are they? What do they do? What age range are they? Have they got any hobbies? These are all questions you need to ask before you begin to write as you need to make sure whatever you do choose to write will get read by the desired people!

Then, plan what your topic is going to outline. Create an outline and research this topic to make sure it has depth to it and whether people want to read about.


You now know your topic of interest, so the next step is to begin writing. Draft up what you want to include, it is good to have subheadings to break up your blog. This will make it easier to read. It is good to have a catching introduction and a conclusion which sums up your writing.


Now it is time to think of a headline. You have written your main body and know exactly what is in your blog. You want this headline to be catchy, engaging and attention grabbing! Brainstorm this until you find one that fits your blog exactly right. Try a play on words or some rhyming.


Find an image which will enhance your post. Use image websites to find great free images, we recommend Pexels and Unsplash. Think about whether you want this image to add humour, explanation or flow.


Every blog post needs to be edited before it goes out. Reading it aloud and improving the flow of the words can be hugely beneficial. Keep the paragraphs short and snappy to get your point across.

We hope that these tips have given you that needed inspiration to get writing!

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